BW has often been discussed on this site. What interests me is the CED epd that they now offer, also the CEM. It is interesting because you can stumble across a bull that is around +2 for birth, but carries a better CED and CEM than some with a lower BW. If the EPDs for those two traits are trustworthy, a fellow could be getting a Calving Ease bull without the birthweight premium usually associated with heifer bulls. (Because it seems so far the premium for the low birth weight bulls is still tied to BW EPDs) Irregardless, it also goes to show that not all +3 (or moderate) BW bulls are created equal. Some, again provided the EPD proves to be trustworthy, can have daugthers with excellent calving ease, compared to others which don't.
I agree with what Docgraybull is saying and thank him for the kind words. The emphasis for the majority of producers is on the low birth weight. And that one sole trait guides their purchasing decision. They will take less of anything and everthing to get that low birth weight bull if they have to, and often they have to to afford one. Giving up growth, carcass and confirmation. No, nobody wants a dead calf or heifer, and yes, LBW bulls play an important role on a fellows place, but they aren't, for the large part, meant to do it all, which is why everthing else suffers when the bull lot is full of them. We bought a PFred son this year, the second one we have owned, and that LBW cost us an extra $500-750 each time. Was it worth it? We think so. But we also buy bulls for cows where we can spend that extra $500-750 on something other than birth weight. And I like that a lot more. By and large those seem to be the bulls that really make the leaps in your herd.
Summitcrest, as just one example, has the Pfred bull and features a good chunk of calves out of him at their sales. But by and large I do hear grumblings from some guys our way that they don't put enough emphasis on BW, and I hear that about other ranches as well, but in my opinion I think they are doing the right thing. Other breeders have made it their sole focus to capture some of the demand for them. It maybe good for a quick buck, but time will tell how it plays out over the long haul, assuming they make it that far.
If you are sensing with your business that producers are more mindful of other traits, Frankie, then I think that is great news and bodes well for the future. Scotty, "hearing" is the key word. If the Angus breed wants to continue to thrive, all they really need to do is listen to the other breeds. I mean more than likely they will be the first to point out and capatilize on their flaws. No one, after all, has the perfect breed and you would hope the Angus breed would be ever mindful of that.