I don't know anything about this; but I would guess that it probably pays to have numbers. Lets do the math. Assuming 100 hd of bucking bull mamas (quite a bit of coin), a 90% calf crop, half of your calves are going to be heifers (good for selling to other rodeo stock people but not much else). That leaves you with 45 bulls. If rodeo stock is like regular cattle, 5 of those are going to be poorly structured, too small, slab sided, etc or flat will not work. Obviously the biggest flaw that pops up in rodeo stock is DOCILE cattle. IF half are too good natured to be performers, that leaves you with 20 bulls to market. IF you are like me, you don't know anybody actually in the rodeo business who can buy those bulls so you are going to have to work your butt off to get somebody to buy or lease your bulls for their rodeo and that probably means starting with the lowest realm of rodeos who don't have real good bulls because they don't pay top dollar for good bulls. IF your bulls get noticed MAYBE you can move up; but I would think it would take a matter of years of marketing (much of it 1 on 1), moving your bulls from amateur rodeos, to high school rodeos, to $5 rodeos, to state fair rodeos, to 2nd tier pro rodeos, etc before you were seriously considered as a stock supplier for PBR, the PRCA, or the Calgary Stampede. I don't see how any of this is possible for somebody doing this as a "hobby".