In the past we raised commercial cattle on a small scale but due to a job change we sold that herd. In our new location in the Texas Panhandle we are planning to get back into the cattle business but economic analysis of our situation has shown that raising commercial cattle here is a money losing game in our situation. We are planning to stay away from the purebred business because of money and the fact that we are not into showing cattle. The "nitch" that I am currently looking at is raising stocker cattle on a small scale (40-50 cows). I am wondering what the demand for this product is, how to best get started, and the expected price range that the top cut calves (top 50-60%) can be expected to bring as compared to the feeder/slaughter market. We have the land, financial resources to start, and have identified a target genetic base of top of the line Saler cows (GG&T) bred to top of the line (Garner) black angus bulls both through AI and the best bulls that we can afford. We are not planning to get started for a couple of years because this is the wrong part of the cattle cycle, but we are looking for any information that could help us do it right. The situation I do not want to get into is to buy top of the line stock and then only be able to sell the calves at slaughter prices. Thanks in advance for any advice.