Sky, I'm saying a LITTLE better, not a lot better. I don't see any real great uptick, certainly nothing like what we saw several years ago. But I think there will be somewhat of an increase, just due to supply being less than demand.
I think this "FAKE MEAT", regardless of what name it goes by, will get a foothold just like the different "milks" that have taken a portion of the dairy supply circle. I also think that as the actual cost of production gets passed around, for this FAKE MEAT, there might be some backlash. Plus, stop and think about all the people today who are developing "allergies" to things like wheat/gluten, peanut butter and such. We are not designed to consume plants in that quantity, and we will not evolve to do so in one or two generations. There may be more people who find that it will be intolerable to consume all this fake stuff. That will also have an impact on some of it. And if there are so many that are so gung ho about organic.... then they will not be able to eat some of this "fake stuff".....
A friend recently said to me " It cracks me up to see all these idiots who push all this "fake meat" and all, but then turn around and spend money out the wazoo for "all wild and natural" type of dog foods for their dogs." Gives another definition to IDIOT and CLUELESS NUTCASES like that....