Dave":ya75wv1y said:
The asking price on Craigslist here runs from $2.90 to over $4.00. The majority running around $3.25 with the buyer paying the cut and wrap. That is more than the commodity market price but those dealing in the commodity market aren't having to deal with the public. Dealing with the public should be worth an extra dollar a pound more.
Dave is on the West Side of the Cascades from us -- the west side equals a lot of Microsoft and other "greenie-weanie," "back to nature," "all natural food" kinda folks. We, on the other hand, get some of that influence, but most of our customers are living right here in the middle of cattle and hay country, in same county we are, where most folks are pretty right-wing thinkers. We've been raising butcher beef, grass fed with a 60-day finish for a number of years. Our price last year for halves (and it will be same this year) is $4/lb. hanging weight, and our customers pay for cut/wrap and their share of the $80 kill fee. A half-buyer can find someone to share with on cutting instructions, which our processor charges 59 cents/hanging weight. We do 4 or 5 of these steers every year; most customers are repeat buyers. If we have a burger cow, that's $5/lb. all costs included. They are repeat buyers because they want to know source and management on their beef; if ours aren't raised on the place, they come from a local rancher. We have never bought or sold an animal via an auction yard. Most won't (don't want to look that beef in the eye and then eat it later), but if they do, the people can come out and look at our cattle/operation. Not everyone buys every year because not everyone eats the same amount of red meat every year. But they refer people. We have folks here in the area doing CSA programs, getting over $20/lb. for specfic cuts; lamb prices are bigger than that, and a pasture raised, dressed/packaged hen is $20 -- they run web sites and travel to more than one Farmer's Market. We don't do that. Not bragging at all, just saying what goes on here, about 100 miles east of Seattle. And yes, dealing w/ the public (the newbies) can be tiresome and takes time to get them "educated" if they've been doing Safeway beef all life long. I think it's worth it to do some baby-sitting with those folks; has been for us. Bottom line, I guess, is to research what's happening in your area -- the demographics can make a big difference in how you market.
West side people will pay more $$ for straight grass feed beef -- we're selling only one straight grass fed this year, but it'd sure be less expensive for us if everyone did that. Nope: Our customer folks like the way we raise our beef, and want us to keep doing it the way we do. We've asked -- they've told us.