COOL ain't coming back

[greybeard]

There are cattle production systems in other parts of the world where lean beef can be, and should be, produced as a primary product. Over time, it makes sense for the U.S. to import more of its lean beef while selling more high-value fed beef, both domestically and in the export market.

Considering the entire picture, including the value of all the U.S.-grown beef that goes into the ground beef supply, imported lean beef actually enhances the value of the beef market. In addition, importing lean beef helps beef farmers and ranchers to maximize their competitive advantage of beef production.

Bunch of lies, thanks for all you do NCBA. The NCBA is thanking the importers for the $7.4 Million Beef Checkoff Dollars at the expense of the US cattlemen.

Considering the entire picture, including the value of all the U.S.-grown beef that goes into the ground beef supply, imported lean beef actually enhances the value of the beef market.

I guess that's one way to rationalize it. Ya know what they say.
'Anything for a buck'...

It's tantamount tho, to throwing the baby out with the bathwater..