I personally would buy the John Deere for the resale as mentined before, but the JD is a heavier machine and just more comfortable to stay on for long periods of time. For the same horsepower, the John Deere will be able to do more because of the weight and the hydraulics. I had a Kubota once upon a time. It was a dependable tractor, but it was light. I couldn't load the box blade very much because the tractor didn't have enough weight to get traction. It would spin a hole in the ground. Took longer to do thing with it.
To me, the John Deere is just a better designed machine. I think a lot has a lot to do with what you grew up with too. It is a family thing.
Chuckie