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Grass fed opportunity ?
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<blockquote data-quote="cmf1" data-source="post: 673184" data-attributes="member: 6681"><p>I think what you may find out is that a fair percentage of people that say they want "grass fed" are really searching for "antibiotic & hormone free".</p><p>A lot of catch-phrasing these days becomes a catch-all to mean lots of different things.</p><p></p><p>Marketing as "antibiotic & hormone free", allows you to run your business like you already know how to, and still get a premium from niche buyers. I guarantee you those four customers from last year know at least four more and so on. Take your advertising budget and put it into good stock.</p><p></p><p>What you really need to be concerned with is what you started this thread with. </p><p>Partnerships. If you're going to do them, require everything in writing. Every little thing. Even the things you think will never be issues. Get it in writing. </p><p>Did I mention you should get everything in writing?</p></blockquote><p></p>
[QUOTE="cmf1, post: 673184, member: 6681"] I think what you may find out is that a fair percentage of people that say they want "grass fed" are really searching for "antibiotic & hormone free". A lot of catch-phrasing these days becomes a catch-all to mean lots of different things. Marketing as "antibiotic & hormone free", allows you to run your business like you already know how to, and still get a premium from niche buyers. I guarantee you those four customers from last year know at least four more and so on. Take your advertising budget and put it into good stock. What you really need to be concerned with is what you started this thread with. Partnerships. If you're going to do them, require everything in writing. Every little thing. Even the things you think will never be issues. Get it in writing. Did I mention you should get everything in writing? [/QUOTE]
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