How CAB markets their Trademark

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Bright Raven

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Most of the users may know this but I was curious. In case anyone is interested.

Certified Angus Beef is a Limited Liability Company held as a subsidiary of the American Angus Association. According to the lady who just answered the phone at 330 345 2333, Wooster, Ohio, the LLC does not own, manage or market one single ounce of beef.

They market the CAR Trademark. They sell the rights to use their Trademark to companies in the meat packing industry who meet the Certified Angus Beef criteria. Those companies can then cut, package and sticker their product with the Certified Angus Beef registered Trademark.
 

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