IMO, you will not see a difference at the salebarn unless your reputation precedes your cattle. People lie so most buyers assume they were not treated. However, many salebarns have special sales or video sales where this makes a huge difference - of course you have to be willing to stand behind the cattle too. But to do this you need uniform groups of around 50,000 lbs. It will make about $150 cwt difference in my area.