Cattle Today

Cattle Today



Global consumer demands are placing new perspectives, requirements and procedures on U.S. beef producers. These challenges are the focus of the International Livestock Congress 2008, which is set for Jan. 15 in Denver. The event will feature eight industry leaders recognized for their knowledge, experience and vision of the global beef industry.

The Global Consumer Demand Panel moderated by Harry Knobbe, Harry Knobbe Feed Yards, West Point, Neb., will consist of: John Brook, regional director Europe, Russia and the Middle East, U.S. Meat Export Federation (USMEF); Joel Haggard, senior vice president, Asia-Pacific, USMEF; John Lundeen, executive director market research, National Cattlemen's Beef Association; and Homero Recio, COO, Agri-West International, Inc.

Response Panel – Producing for the Global Market, moderated by Randy Blach, executive vice president, CattleFax, will consist of: Don Mackay, CEO, Australia Agricultural Company Unlimited; Miguel de Achaval, general manager, Cactus Argentina, S.A.; Gary Smith, Ph.D., university distinguished professor, Colorado State University; and Dave Plett, president/CEO Western Feedlots, Alberta, Canada.

“The quality and diversity of experience of these panelists provides a unique opportunity for participants to hear for themselves what they need to do to produce for the global beef market,” said Mark Gustafson, Vice President International Sales, JBS USA.

“The number of early registrations indicates the demand for such information,” added Clint Peck, Director of Montana Beef Quality Assurance, Montana State University, who co-chairs the ILC-USA 2008 program with Gustafson.

The ILC-USA 2008 will be held at the Renaissance Denver Hotel, 3801 Quebec Street, phone 303-399-7500. A special room rate of $87.00 has been secured for conference attendees who specify ILC-USA. The cost of registration is $150.00 through December 14, and $175.00 thereafter. Students may attend for $100.00. Registration includes the conference, grounds admission to the National Western Stock Show, and all January 15 activities, including a beef tasting experience.

For the complete ILC-USA 2008 program, pre-event tours and registration information, visit

The 2008 International Livestock Congress-USA 2008 is funded in part by the National Cattlemen's Foundation. International Livestock Congress events, produced in cooperation with the International Stockmen's Educational Foundation (ISEF) and the National Western Stock Show, focus on providing solutions to U.S. beef producers.


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